Every booking.
Every dollar.
Tracked.
Scheduling tool built for marketing and sales teams. Know how your meetings are performing and where your leads are coming from with robust tracking.
You know your ad spend.
Do you know what it's booking?
Most scheduling tools drop your tracking data the moment someone books. CitaCal keeps it intact — so you can connect your ad spend to actual meetings.
Works like any scheduling tool.
Tracks like nothing else.
Set up once, share your link, and every booking automatically comes with full attribution data.
Share your CitaCal link exactly like you'd share a Calendly link. Visitors pick a time — you get a booking in your calendar.
Share your link → they pick a time You get a calendar event They get a confirmation email
CitaCal captures UTMs, click IDs, and GA cookies at the moment of booking — no Zapier, no iframes, no tracking blind spots.
utm_source=linkedin utm_campaign=q1-demo li_fat_id=CjwKCAj…
View attribution data in your dashboard, export CSV, or fire a webhook to your CRM, Slack, or Google Sheets on every booking.
{ "utm_source": "linkedin",
"campaign": "q1-demo",
"booking": { … } }Everything you need to schedule and track
A scheduling experience
your leads will actually use.
Clean, fast booking pages that pull real availability from Google Calendar or Outlook. Visitors pick a time in their timezone — no friction, no back-and-forth.
- ✓ Timezone-aware slot picker (600+ IANA zones)
- ✓ Real availability from Google Calendar & Outlook
- ✓ Confirmation emails sent automatically
- ✓ Attendees can check their own calendar for conflicts
See exactly which campaigns
are driving meetings.
Every booking comes tagged with the source, campaign, and click ID that drove it. Filter, export, or pipe it into your BI tool — the data is yours.
- ✓ UTM source, medium, campaign on every booking row
- ✓ Filter by source, campaign, status, or date range
- ✓ See attribution coverage at a glance
- ✓ CSV export with all fields for BI tools
Route leads to the right rep,
automatically.
Assign a scheduling page to your whole sales team. CitaCal checks each rep's live calendar and distributes bookings evenly — no spreadsheets, no manual assignment.
- ✓ Checks each rep's real-time calendar availability
- ✓ Round-robin distribution — no double-bookings
- ✓ Each rep connects their own Google Calendar or Outlook
- ✓ Collective mode: show slots when everyone is free
{
"event": "booking.confirmed",
"booking": {
"name": "Sarah Chen",
"email": "sarah@acme.co",
"date": "2026-03-04",
"time": "10:00 AM"
},
"utm": {
"source": "linkedin",
"campaign": "q1-demo",
"medium": "paid"
},
"click_ids": {
"li_fat_id": "CjwKCAj…",
"gclid": null,
"fbclid": null
}
}Send booking data
wherever you need it.
Every confirmed booking fires a webhook with the full booking + attribution payload. Connect your CRM, Slack, or data warehouse — no Zapier required.
- ✓ Signed server-side webhooks on every booking
- ✓ Full UTM + click ID data in every payload
- ✓ Google Sheets sync built-in
- ✓ Connect to HubSpot, Salesforce, Slack — anything with an API
Your best demos are already out there.
Start tracking where they come from.
CitaCal is completely free — no plans, no trials, no credit card.
Get started — it's free →